Billboard of the Week - Gatorade and the Lakers Shine On...
Tuesday, March 3, 2009 at 10:29PM
Brian Gainor

Are you looking for unique ways to incorporate brand and team messaging in a captivating billboard campaign?

Gatorade recently featured a tremendous billboard campaign in Los Angeles that highlighted the brand's partnership with the Los Angeles Lakers. The billboard does a great job demonstrating how Gatorade's mantra aligns with the Lakers and the passion of the game.

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