Drive Brand Awareness on the Slopes...
Wednesday, December 3, 2008 at 08:51PM
Brian Gainor in Marketing Tactics

Are you looking for new ways to ingrain your brand in the winter sports marketplace? Are you looking for unique ways to capture the attention of skiers, snowboarders, and other consumers participating in winter sports?

In recent years, brands have begun to get very creative with their outdoor advertising campaigns. Companies are finding unique ways to ingrain their brand in the action and blend in with their target consumer... Enclosed below are two (2) great examples of companies who have developed unique advertising campaigns targeting consumers participating in winter sports: 

BMW

ATOMIC 

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