There is a saying that goes, "If it ain't broke, don't fix it"... This has been a philosophy with in-game entertainment at both Duke University and the University of North Carolina home basketball contests. Both university athletic departments have stuck to their traditional ways with in-game entertainment, thereby offering consumers a sporting event filled with "pure entertainment".
The following videos show the unique in-game entertainment that the Blue Devils and Tarheels offer their fans. However, please note that while you can control many aspects of a promotion, you can never have TOTAL control over its outcome (as shown below)...
The Duke Blue Devil "Band Surfing" During a Men's Basketball Timeout:
Here is a perfect example of how unexpected circumstances can happen:
And an unexpected finish to The University of North Carolina's "Blues Brothers Act"...