Gillette Says Cheers to 50 Great Patriot Seasons...
Monday, October 12, 2009 at 10:47PM
Brian Gainor in Marketing Tactics, cheers to 50, cheers to 50 years, gillette cheers to 50, gillette commercial, gillette football, gillette patriots, gillette stadium, video board

Are you looking to create a video board clip that energizes fans during the game? Are you looking to celebrate team anniversaries, etc.?

Gillette has done a tremendous job celebrating the New England Patriots' 50 years of football. As an official sponsor of the Patriots, Gillette created a classic Cheers-inspired video that debuted on the jumbotron at Gillette Stadium during the Patriots' MNF game against the Buffalo Bills. The team is planning on running the clip at every single game for the remainder of the season  

Gillette is also supporting the commemorative year with a special microsite - http://www.cheersto50.com.

Check out Gillette's "Cheers to 50 Years" video board clip below:

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