Are you looking to create a campaign to promote an athlete endorser's accomplishments? Are you looking to create a captivating billboard campaign?
Nike recently revealed a tremendous billboard outside the Quicken Loans Arena that commemorates LeBron James' first MVP award. Over the years, Nike has generated a significant amount of buzz with its LeBron James billboard campaigns in the city of Cleveland. He is truly the King of the NBA.
Check out the billboard campaign below:
Source: Kyleroth's photos on Flicker