The Red River Rivalry Celebrates Livestrong Day with Unique Card Stunt
Tuesday, October 12, 2010 at 11:29PM
Brian Gainor in Marketing Tactics, livestrong cancer, livestrong college football, livestrong oklahoma, livestrong texas, nike cancer, nike college football, nike livestrong, nike oklahoma, nike promotion, nike texas, red river rivalry, texas game

Organizers of the annual Texas-Oklahoma Red River Rivalry game recently teamed up with Nike and Livestrong to execute a unique card stunt in support of Livestrong Day. The three parties collaborated to raise cancer awareness by performing a cancer-focused card stunt during the game.

The card stunt was a very exciting moment for fans in attendance as it signified how they can unite in the fight against cancer. The stunt was just one of 1,000+ events that took place across the world in celebration of Livestrong Day, the annual global day of action to celebrate survivorship and work toward a world without cancer.

Check out the Red River Rivalry Livestrong card stunt was executed below:

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