The Brewers Drive Season Ticket Sales By Offering 40 Fantastic Prizes
Sunday, February 13, 2011 at 06:22PM
Brian Gainor in Ticketing Strategies, baseball promotion, brewers facebook, brewers promotion, brewers tickets, fantastic 40, milaukee brewers, mlb promotion, season tickets, sell tickets, sports billboard, ticket giveaway, ticket promotion
The Milwaukee Brewers are supporting their 2011 season ticket sales efforts with a "Fantastic 40" initiative that rewards 40 season ticket holders with 40 unique prizes and experiences over the course of 40 days (January 17th - February 15th). The terrific concept rewards all fans who sign up to become season ticket holders with the organization. Once fans' payments are received in full, they are automatically entered in the promotion, which offers some truly incredible prizes and experiences.
The Brewers are promoting the initiative by announcing the daily winners on a digital billboard in Milwaukee and posting an announcement, including a photo of the custom billboard, on their official Facebook page. The live billboard, complemented by a daily Facebook post, serve as a great call-to-action to entice fans and drive buzz in the weeks leading up to the season.
With an offseason of exciting acquisitions, ticket promotions, and fan-friendly incentives, the Brewers organization sold 1 million tickets for the 2011 season by January 19th, matching the earliest date that the club has ever reached that milestone. Season ticket and 9-Pack sales were deemed to be a priority for the club heading into the offseason.The Brewers tremendous "Fantastic 40" prize offerings include:
- Sausage for a year delivered by the Klement's Famous Racing Sausages
- Your photo on every single Brewers ticket for one game
- A game with Brewers legend Gorman Thomas in a club suite
- Groundskeeper at Miller Park during a game
- Experience a friendly game of catch with a Milwaukee Brewers reliever (10 pitches)
- Four (4) games of luxury seating in the Gehl Club, including a gourmet buffet
- Autographed bat and jersey from your favorite Brewers player
- Take the ultimate slide down Bernie's Slide at Miller Park
- $500 in concessions vouchers
- A game with nine (9) guests in the owner's suite with Brewers executives
- Watch batting practice with five (5) friends in the bullpen
- Co-present a jersey to a Brewers All-Star for the 2011 MLB All-Star game
- Win a private party in the visitor's clubhouse with (19) guests
- Announce the starting lineup over the Miller Park P.A. system
- Surprise your sweetheart with roses from the Brewers mascot on Valentines Day
- Take a tour and control the Miller Park roof
- Sit in the owner's field level seats with (3) friends
- Win an exclusive hitting lesson with tips from Brewers legend Dale Sveum
- Win a trip to the 2011 MLB Draft, including airfare, hotel, and a spot at the Draft
- Win a club suite for (20) with complimentary food
- Win pizza for a year from Palermo's
- Run the Klement's Sausage Race during a Brewers game
- Win a $1,000 private shopping spree at the Brewers team store
- A party with Brewers GM Doug Melvin and (9) guests in a club suite
- Autographed baseballs signed by each member of the Brewers starting rotation
- Opportunity to play video games on the Brewers new scoreboard
- A fully catered tailgate for (20) guests, including tickets to a game
- A party in the Dew Deck for (19) guests, including food and beverage
- An opportunity to manage the Mini Sausage Race for a Sunday game
- A chance to sit on a Wrigley Field rooftop with (3) friends for a Brewers/Cubs game
- A chance to sit in the owner's box at Wrigley Field (including train fares to the game)
- Experience a full broadcast in the Brewers TV booth, including the post-game show
- A chance to get a photo taken with the entire Brewers baseball club
- A VIP seat at the head table of the Brewers SSH Luncheon
- A pre-game dinner and (3) innings of a game in the Brewers press box
- A chance to watch a Brewers game live from the control room
- Autographed baseballs from each Opening Day starter
- A private party in the club level board room
- A softball game at Helfaer Field, including food and beverage for (20) guests
- A major league contract for a day, including a full uniform plus pay
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