Over the past few months, Manchester City FC has done a brilliant job engaging fans on their Official Facebook Page. The team posts traditional content on a regular basis (match previews, press conferences, team virals, articles, etc.) but does a really nice job complementing that content with unique, fun features.
Check out some of the team's recent posts below and consider new ways that you can make your team's social media efforts more engaging:
Fun Social Media Facts
Celebrity Interviews (About Their Experiences Attending Games)
Behind-the-Scenes Pictures from the Team Training Room
Unique Fan Experiences / Stories
Unique Performances by The Team's Front Office Personnel