Align Your Brand With Ambassadors Who Really DO Like/Use Your Product
Monday, April 28, 2008 at 10:59PM
Brian Gainor in Partnership Ideas

Stephen A. Smith loves Cheese Doodles. There's no question about it.

He may not be the perfect brand ambassador for Wise, but if he was, he would at least be "authentic". Check out the clip below that shows Stephen A. Smith's love for Cheese Doodles...even in pressure situations.

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