NASCAR Lets Fans Tweet Their Way to Vegas
Friday, November 13, 2009 at 07:31AM
Brian Gainor in Promotions / In-Venue Activation, mlb twitter, nascar after the lap, nascar facebook, nascar las vegas, nascar promotion, nascar social media, nascar sweepstakes, nascar twitter, nba twitter, nfl twitter, nhl twitter, tweet2vegas
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Are you looking for new ways to leverage Twitter? Are you looking to create new promotional offers using social media platforms?

NASCAR recently announced that it will offer a "Tweet2Vegas" sweepstakes that will enable fans the chance to win a trip to Las Vegas to attend the NASCAR After the Lap session Dec. 2-5. 

For a chance to win, fans must correctly answer questions posted on NASCAR's Twitter page each day between November 9-15. NASCAR will post a question to all of its followers at 3pm EST each day and fans must then respond with the correct answer and list their first and last name, phone number, city, and state to tweet2vegas@nascar.com. Contestants are only able to submit one question response each day.  

NASCAR will provide the winner with a trip for two that includes round-trip airfare, 3-night hotel accomodations, and ground transportation to and from the hotel. The NASCAR After the Lap session (presented by Tissot) includes interview sessions with each of the top drivers in the Chase at the Hollywood Theatre in Last Vegas.

Here is how NASCAR (@NASCAR) has promoted the offer thus far on Twitter:

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