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    « Viral Marketing is Powerful! | Main | Charlotte Bobcats... Sponsorship Review »
    Monday
    Mar032008

    The Beauty of Traditional In-Game Entertainment...

    There is a saying that goes, "If it ain't broke, don't fix it"... This has been a philosophy with in-game entertainment at both Duke University and the University of North Carolina home basketball contests. Both university athletic departments have stuck to their traditional ways with in-game entertainment, thereby offering consumers a sporting event filled with "pure entertainment".

    The following videos show the unique in-game entertainment that the Blue Devils and Tarheels offer their fans. However, please note that while you can control many aspects of a promotion, you can never have TOTAL control over its outcome (as shown below)...

    The Duke Blue Devil "Band Surfing" During a Men's Basketball Timeout:

    Here is a perfect example of how unexpected circumstances can happen:

     

    And an unexpected finish to The University of North Carolina's "Blues Brothers Act"...

    Reader Comments (1)

    hey that's my unc video! very cool that you used it. in case anyone cares, he was perfectly fine, just fell out of embarrassment that he'd missed the dunk.

    March 16, 2008 | Unregistered Commenterleakyfrapp

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