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    « Are Your Promotions on Target? | Main | Looking to Drive Post-Game Traffic? »
    Thursday
    May212009

    Versus Creates the Best Video Montage... of All Time?

    Are you looking to create an inspirational piece that highlights your organization's performance during the season? Are you looking to create a video board vignette that captivates fans?

    Throughout the 2009 NHL Playoffs, Versus has been featuring snippets of its 2009 Sports Anthem, an incredible piece that features inspiring commentary along with music from the Texas instrumental group Explosions in the Sky. The video enhances the credibility of Versus' television programming and serves as a benchmark example for organizations and media outlets looking to create energizing highlight reels.

    Check out the inspirational clip below - it will blow you away:

    Reader Comments (1)

    Great post Brian. Versus is nailing it with their promotions of playoff coverage...not to mention with the broadcasts themselves. We're also working with them on a test campaign in the Red Wings, Blackhawks, Penguins, and Hurricanes apps on Facebook. We're using the discussion that already occurs within the fan communities to put the Versus brand front and center in the conversation. Check out any of the aforementioned apps for details, or let me know if you want to discuss. Thanks,

    Bryan Bennett
    Watercooler

    May 22, 2009 | Unregistered CommenterBryan Bennett

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