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    « Drive Gameday Program Ad Impressions with Digital Extensions | Main | Take Fans Behind-the-Scenes to See Players Using Your Products »
    Thursday
    Nov112010

    Fans "Devil-Ize" Their Office to Win Suite Tickets

    DateThursday, November 11, 2010 at 06:57AM

    The New Jersey Devils are running a cool "Devil-Ize Your Office" promotion where fans can submit pictures of how they (and their colleagues) show their Devils pride in the office. The office that is the most "Devil-ized" will win a luxury suite to the Devils-Capitals game at the Prudential Center on November 22nd.

    The program serves as a great way to engage fans as well as the local business community. While the Devils made the submission/registration process is relatively simple, they could have turned the offer into a nice data mining initiative to develop relationships with contacts at several local/regional companies.

    Check out the "Devil-ize Your Office" initiative here:

     

    AuthorBrian Gainor | CommentPost a Comment | | Print ArticlePrint Article |
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