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    « SportsPro and the Ivy Sports Symposium Honor Sports Business Leaders Under 30 | Main | Tourism New Zealand Uses a Giant Rugby Ball Experience to Generate Buzz »
    Tuesday
    Oct042011

    Adidas' All In Campaign - A Multi-Platform Success

    DateTuesday, October 4, 2011 at 12:07AM

    The following video case study demonstrates how adidas effectively partnered with Carat and Google to create a multi-platform digital strategy that generated huge results for the brand on a global scale.

    As marketers, it's important that we fully utilize all available channels to maximize impressions, consumer engagement, and shareability. Check out adidas' case study below:

    AuthorBrian Gainor | CommentPost a Comment | | Print ArticlePrint Article |
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