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    Monday
    Jun132011

    Alaska Air Partners With the Timbers To Create Hilarious Ads

    DateMonday, June 13, 2011 at 10:29PM

    Alaska Air is leveraging its designation as the Official Airline of the Portland Timbers with a series of hilarious commercials that incorporate team stakeholders. The airline's first commercial features Timbers head coach John Spencer giving seat belt instructions to passengers and the second spot features the team's iconic mascot, Timber Joey, helping a passenger with his luggage.

    The ads have been very well received by soccer fans, especially amongst the Timbers' loyal following of fans. Check out the two (2) spots below and consider new ways that you can take team partnerships to the next level with a dose of humor. 

    Alaska Air Commercial Featuring Timbers Head Coach John Spencer

     

    Alaska Air Commercial Featuring Timber Joey

     

    A special thanks to Alan Cassinelli of UC Santa Barbara Athletics for his insights and contributions to this column!

    AuthorBrian Gainor | CommentPost a Comment | | Print ArticlePrint Article |
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