Search
No RSS feeds have been linked to this section.
Subscribe to the Partnership Activation Newsletter
This form does not yet contain any fields.

     

     

    Entries in merchandise promotion (1)

    Wednesday
    Nov032010

    Clippers Fans "Get Their Red On" in 2010

    The Los Angeles Clippers celebrated their new brand new red jerseys and the start of the 2010-11 NBA season by featuring a "Get Your Red On" promotion that truly benefited fans. The promotion allowed fans who purchased a red jersey or red shirt on Clippers.com to receive a free lower bowl ticket to the team's game against the Dallas Mavericks.

    The Clippers offered the deal on a first-come, first-serve basis, with a limited number of tickets being made available. However, it served as a great way to drive merchandise sales, drive interest and awareness around the team's new jerseys, and build some early season excitement around the club, especially with the return of start PF Blake Griffin.

    While some clubs may not have a comparable amount of lower bowl inventory available to run a similar promotion, upper bowl tickets would still present a compelling offer for fans.