Search
No RSS feeds have been linked to this section.
Subscribe to the Partnership Activation Newsletter
This form does not yet contain any fields.

     

     

    Entries by Brian Gainor (1382)

    Monday
    Feb182008

    When It Comes to In-Game Activation, Who is "Best in Class"?

    taco%20bell.jpgCreativity drives innovation... Innovation drives creative thoughts. While marketers are continuously looking for innovative ways to integrate their brands through sport, three (3) companies are leading the charge. All three have used their brainpower to develop unique promotional tactics to drive home messaging and provide incentives to consumers.

    Read More: http://partnershipactivation.squarespace.com/promotions/

    Monday
    Feb112008

    Fresh Start... Fresh Ideas

    1947375-1362570-thumbnail.jpgWelcome to PartnershipActivation.com, my first foray into the world of Sports Partnership Activation (SPA) Consulting. The underlying premise of PartnershipActivation.com is to provide sports business professionals with "industry best practices" - ideas that are bold, creative, and provide incremental opportunities to generate revenue. The website was created to satisfy existing demand for sports business websites that offer innovative ideas and thinking.

     

    Background on the Editor:

    Brian Gainor is a 24-year old sports marketer with experience working in the agency world, the NFL, NFL Europe, and collegiate athletics. Brian did MBA/MSA graduate work at Ohio University (Athens, OH) and currently resides in Charlotte, NC.

    Page 1 ... 66 67 68 69 70