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    « AVP Partnership Analysis... | Main | A 40-Foot Chick-Fil-A Cow Is Coming... To Turner Field »
    Friday
    Jun132008

    Let Me Introduce... The Adidas Eyeball...

    If you have a moment, check out the few clips below that detail the "Adidas Eyeball", an interactive project that Adidas took on to activate around the 2006 World Cup. Adidas put sensors into the soccer ball display that detected volume levels as well as speed and motion... This is pretty incredible!

    That same year, Adidas also let PEOPLE be the ball...

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