Navigation
Search
No RSS feeds have been linked to this section.
Partnership Activation
Additional Resources
Subscribe to the Partnership Activation Newsletter
This form does not yet contain any fields.

     

     

    « PA Activation Galleries - Updated! | Main | Let the Fans Speak... »
    Friday
    Sep192008

    MIZZOU Gets Creative With Its Billboards...

    DateFriday, September 19, 2008 at 03:30PM

    Are you looking to implement a unique billboard campaign that drives eyeballs?

    The University of Missouri recently created a unique billboard campaign in Kingdom City, Missouri that captures the attention of all passerby consumers. The University used six (6) billboards to spell out M-I-Z-Z-O-U along a half-mile stretch of I-70... one cannot help but look at the billboards.

    The University of Missouri accompanied each of the prominently featured letters with a website, ticket hotline number, or motivational message.

    Check out a video below of the view that drivers have of this classic billboard campaign along the highway!

    AuthorBrian Gainor | CommentPost a Comment | | Print ArticlePrint Article |
    in

    Reader Comments

    There are no comments for this journal entry. To create a new comment, use the form below.

    PostPost a New Comment

    Enter your information below to add a new comment.

    My response is on my own website »
    Author Email (optional):
    Author URL (optional):
    Post:
     
    Some HTML allowed: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <code> <em> <i> <strike> <strong>

    Notify me of follow-up comments via email.