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    « Are You Hiring? | Main | The Vikings Create Value for Their Partners at the Gates »
    Monday
    Oct262009

    The Spurs Provide Loyalty Benefits to Fans...

    Are you looking for new ways to incentivize season ticket holders? Are you looking for new ways to reward fans for their years of dedicated commitment to the franchise?

    The San Antonio Spurs have unveiled a tremendous fan loyalty benefits program for the 2009-10 season. At a time when clubs are faced with continually providing incremental value for fans, the Spurs organization is offering a five (5) tier loyalty program (based on tenure) that rewards their most avid followers with unique experiences, offers, and discounts:

    • 6th Man (season ticket holders for 1-4 years)
    • All-Stars (season ticket holders for 5-9 years)
    • MVPs (season ticket holders for 10-19 years)
    • Hall of Famers (season ticket holders for 20-29 years)
    • Legends (season ticket holders for 30+ years)

    Here is a grid that provides a breakdown of all the loyalty tiers for comparison purposes.

        

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