Texas Sports Entities Turn to Branded Tanker Trucks for the "Wow-Factor"
Sunday, January 9, 2011 at 08:43PM A company called Frontier Mobile Media is creatively driving interest and excitement around three (3) Texas sports entities in a totally new way - tanker trucks. Frontier has created unique tanker wraps for Cowboys Stadium, Longhorns Energy, and Mustangs Energy, a move that has generated a lot of attention amongst fans of all ages.
The branded tanker trucks serve as mobile billboards that can peak the interest of fans on campus, inside the tailgate lots, and along the highway during the season. The tanker wraps are creatively designed, as the Cowboys Stadium tanker even features a call-to-action for fans to follow the venue on Facebook and Twitter (although it should include details of the Twitter handle and Facebook Fan Page domain). The tankers serve as a great tie-back for oil/energy sponsors to drive awareness of their affiliation with a sports entity.
Check out some photos of the branded tankers below:
Agency: Frontier Mobile Media
Photography: Wade Griffith, Getty Images (Website / Flickr Gallery)
Partner: Cowboys Stadium
Agency: Frontier Mobile Media
Photographer: Wade Griffith, Getty Images (Website / Flickr Gallery)
Partner: Texas Longhorns Energy (University of Texas Athletics)
Agency: Frontier Mobile Media
Photographer: Wade Griffith, Getty Images (Website / Flickr Gallery)
Partner: Mustangs Energy (SMU Athletics)
