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    Entries in marketing college athletics (1)

    Thursday
    Feb042010

    It's Time for the Dancin' Dawgs... 

    Are you looking for new ways to entertain your fan base? Are you looking for new ways to drive awareness for your organization's players?

    The folks at the University of Washington are constantly pushing the envelope with new, creative marketing and sales tactics. The UW marketing team recently created an entertaining "Dancin' Dawgs" piece that is played on the video board when the men's basketball team develops a sizeable lead in the final minutes of play.

    The clip is terrific in that it allows the athletes to demonstrate some of their personalities and it is a simple, yet very entertaining fan pleaser. Why not remind fans late in the game about how great their experience was?

    Check it out below:

    Source: Husky Men's Basketball Blog