Partnership Activation

Navigation

Additional Resources

Subscribe to the Partnership Activation Newsletter

Entries in nike phillippines (1)

Monday

May112009

Billboard of the Week - Nike, Lebron and Kobe

Monday, May 11, 2009 at 09:49PM

Are you looking to create a store billboard that captures consumer awareness in the local marketplace? Are you looking for new ways to showcase the world's greatest athletes?

Buzz is circulating around Nike's retail location in Fort Bonaficio after the company erected a giant billboard featuring Lebron James and Kobe Bryant above the store's entrance. The billboard shows the two (2) NBA stars appearing to back one another down (a great visual).

The popularity of Nike's "large" billboard investment reflects the support and excitement surrounding the NBA in the Philippines and other regions in the Far East.

Source: Flickr photos courtesy of Daniel_isBORED

Brian Gainor |

Post a Comment |

Email Article |

Print Article |

tagged

nike billboard,

nike fort bonaficio,

nike store sign in

Copyright & Copy; 2008, Partnership Activation Inc. All rights reserved. You are free:to Share — to copy, distribute and transmit the work to Remix — to adapt the work Under the following conditions: Attribution. You must attribute the work in the manner specified by the author or licensor (but not in any way that suggests that they endorse you or your use of the work). Noncommercial. You may not use this work for commercial purposes. Share Alike. If you alter, transform, or build upon this work, you may distribute the resulting work only under the same or similar license to this one. For any reuse or distribution, you must make clear to others the license terms of this work. The best way to do this is with a link to this web page. Any of the above conditions can be waived if you get permission from the copyright holder. Nothing in this license impairs or restricts the author's moral rights.