Find Ways to Capitalize on No. 44...
Saturday, January 17, 2009 at 10:10AM 
Are you looking to take advantage of a growing trend in the sports marketplace? Are you looking to capitalize on a new premium giveaway?
If you haven't heard, there isn't a jersey hotter in sports than No. 44... While there aren't many players who sport this number, it could easily become a top seller in sales for in the next few weeks...
Why? With Barack Obama set to become the United States' 44th President, No. 44 merchandise has been selling everywhere and is especially popular amongst the young African-American male demographic.
The Harlem Globetrotters are taking advantage of the No. 44 craze by having all of their players wear a No. 44 jersey on their backs on January 20th to honor President-elect Barack Obama on his inauguration day in Washington, D.C. Kurt Schneider, CEO of the Harlem Globetrotters, recently noted that the inauguration marks a landmark moment in the nation's cultural history and the Globetrotters felt compelled to honor the historic occasion in a small way.
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