The Making of a University Athletics Team Poster
Saturday, February 5, 2011 at 11:38AM Have you ever wondered how Athletics team posters are made? Or how many hours of labor goes into designing an appropriate look and feel that coincides with the team's brand DNA and team slogan?
Team posters take hours of expertise and a nice creative touch to produce an outstanding product. Geoffrey Rogers of Old Hat Creative recently created an outstanding five (5) minute time lapse that showcases the eight (8) hours of Photoshop expertise that went in to designing the 2011 Stanford Lacrosse Team Poster. Check it out below:
And here's another video detailing the creation of the 2010 Florida State football team poster:
Old Hat Creative is on fire right now with their creative services and out-of-the-box marketing tactics. I would encourage you to check out their site and sign up for their newsletter.