Navigation
Search
No RSS feeds have been linked to this section.
Partnership Activation
Additional Resources
Subscribe to the Partnership Activation Newsletter
This form does not yet contain any fields.

     

     

    « Infineon Drives Ticket Sales with Driver Specials... | Main | The Maloofs Hand Deliver Kings Season Tickets »
    Monday
    May042009

    Dodgers Fans Love Mannywood...

    DateMonday, May 4, 2009 at 06:30PM

    Are you looking to create new venue destinations for fans to enjoy? Are you looking for new ways to leverage your team's star players?

    The Los Angeles Dodgers recently announced that they are capitalizing on Manny Mania by creating an exclusive section near the left-field foul pole called "Mannywood". The Dodgers turned sections 51 and 53 into Mannywood, a move that is sure to generate incremental revenue for the organization (artificial ticket demand, merchandise sales, media coverage, etc.).

    The organization is selling a pair of field box tickets to the exclusive section for $99 - withan extra bonus,free Manny Ramirez t-shirts. The $99 ticket price tag is symbolic of Ramirez's number (#99). The Dodgers celebrated Cinco De Mayo by distributing "Yo estuve en Mannywood" (translation: "I was in Mannywood") t-shirts to all fans seated in the select sections.

    How do you know if you are in Mannywood? Just look for the sign:

    AuthorBrian Gainor | CommentPost a Comment |
    in

    EmailEmail Article to Friend

    Reader Comments

    There are no comments for this journal entry. To create a new comment, use the form below.

    PostPost a New Comment

    Enter your information below to add a new comment.

    My response is on my own website »
    Author Email (optional):
    Author URL (optional):
    Post:
     
    Some HTML allowed: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <code> <em> <i> <strike> <strong>

    Notify me of follow-up comments via email.