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    « Billboard of the Week - Gatorade, Mia Hamm | Main | The Australian Football League Creates a Captivating Ad Campaign... »
    Tuesday
    Mar242009

    Billboard of the Week - Manny's Back!

    DateTuesday, March 24, 2009 at 08:18PM

    Are you looking to welcome a high profile athlete back to your organization? Are you looking to create a brand building billboard campaign?

    The Los Angeles Dodgers organization celebrated the return of star LF Manny Ramirez during the offseason by featuring a "Manny's Back" billboard campaign along major roadways across the city. The billboards served as an effective reminder of team's commitment to winning and stimulated buzz and interest for the upcoming season.

    Check out the billboards below that capture Manny Fever in LA:

    AuthorBrian Gainor | CommentPost a Comment |
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