Navigation
Search
No RSS feeds have been linked to this section.
Partnership Activation
Additional Resources
Subscribe to the Partnership Activation Newsletter
This form does not yet contain any fields.

     

     

    « Need Help Driving Online Buzz For Your Brand? | Main | FIFA 3 Street Scores with Viral Messaging »
    Sunday
    Feb242008

    Videos Drive Buzz Around the NBA All-Star Game...

    DateSunday, February 24, 2008 at 05:34PM

    Several NBA players thought (and acted) creatively to drive buzz and awareness around their participation in the NBA All-Star Game Festivities...

    Rudy Gay of the Memphis Grizzlies challenged fans to send in videos of dunks that they would like to see in the NBA All-Star game:

    Dwight Howard of the Orlando Magic responded with a behind-the-scenes look practicing dunks for the NBA All-Star Slam Dunk competition. The video provides great coverage of Howard's Vitamin Water endorsement.

    The Toronto Raptors' Chris Bosh campaigned for All-Star Game votes with a unique "car salesman" approach...

    AuthorBrian Gainor | CommentPost a Comment |
    in

    PrintView Printer Friendly Version

    EmailEmail Article to Friend

    Reader Comments

    There are no comments for this journal entry. To create a new comment, use the form below.

    PostPost a New Comment

    Enter your information below to add a new comment.

    My response is on my own website »
    Author Email (optional):
    Author URL (optional):
    Post:
     
    Some HTML allowed: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <code> <em> <i> <strike> <strong>

    Notify me of follow-up comments via email.