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« Targeting Consumers at the Pump... | Main | CIAA - A Multicultural Marketing Affair »
Friday
Feb292008

On the Fast Track to Targeted Print Marketing...

newspaper.jpgSports marketers continuously look for the most efficient means to spend their dollars. Print, radio, and television options have evolved to include outdoor, digital, mobile, and other new forms of marketing mediums. But how can we use these new technological means to become more efficient in targeting consumers?

Read more here.

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