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Thursday
May082008

Have You Seen This Zamboni?

DateThursday, May 8, 2008 at 07:06PM

gillete_zmboni_3.jpgWhich partners are taking their activation to the next level in the NHL?

Gillette recently made a strong case for itself by creating a unique Gillette Phenom Zamboni through its partnership with the Boston Bruins. The zamboni, featured in the Migala Report's March edition, is a creative way to demonstrate the razor's "close shave" capabilities in-arena...

For those interested in seeing other creative ways to leverage zambonis, check out the Zamboni Gallery.

AuthorBrian Gainor | CommentPost a Comment | | Print ArticlePrint Article |
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