Navigation
Search
No RSS feeds have been linked to this section.
Partnership Activation
Additional Resources
Subscribe to the Partnership Activation Newsletter
  • Name *
    First
    Last
     
  • Email *
  • Company/Organization *

 

 

« Fresh Ideas, Trends, and Perspectives for 2010 | Main | Activation of the Day (12/13) - Meritus University »
Sunday
Dec132009

Activation of the Day (12/14) - Nike, Mountain Dew

DateSunday, December 13, 2009 at 11:20PM

Are you interested in learning how brands are leveraging sports in the Far East? Are you looking for new ways to drive awareness at X-Games and skateboarding events?

Nike and Mountain Dew have done a tremendous job aligning with skateboarding events to establish a presence in the Far East. The enclosed video details the two (2) brands' branding and activation at a recent SMP Skate or Ride Event in Shanghai, China.

Check it out below:

AuthorBrian Gainor | CommentPost a Comment | | Print ArticlePrint Article |
tagged , , , , , , , , , , , in

Reader Comments

There are no comments for this journal entry. To create a new comment, use the form below.

PostPost a New Comment

Enter your information below to add a new comment.

My response is on my own website »
Author Email (optional):
Author URL (optional):
Post:
 
Some HTML allowed: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <code> <em> <i> <strike> <strong>

Notify me of follow-up comments via email.