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    « Vitamin Water Gives Its Virals a Dose of Humor | Main | The Parking Spot Shuttles Fans in Style »
    Sunday
    Jun202010

    Leverage Airline Partners with Special Video Shoots

    Sports properties looking for new ways to leverage airline partners should consider sending a team of athletes to an airplane hanger for an exclusive video shoot. Here, players can perform tricks, stunts, and show a little enthusiasm for fans to enjoy.

    By simply using an airplane as a backdrop (or prop), teams can create a highlight video that can be shown on the scoreboard during a game or on its homepage to help drive affiliation awareness. Airline partners can even consider bringing this to life by running a sweepstakes that allows a few select fans the chance to take part in the filming of the shoot live in person (and receive a behind-the-scenes tour, etc.)

    Check out the video below, which should help reinforce the opportunity at-hand!

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