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    « Take Mascot Stunts to the Next Level... | Main | Albertsons Rewards Cowboys Fans at Retail... »
    Tuesday
    Oct072008

    Office Max Let's Sox Fans Speak Their Mind...

    DateTuesday, October 7, 2008 at 10:54PM

    Just a few days removed from the Chicago Cubs season-ending loss to the Los Angeles Dodgers in the NLDS, the Chicago White Sox hosted the Tampa Bay Rays across town in a Game 4 ALDS matchup. Office Max, in an effort to drive awareness for its brand in-venue and provide fans with a voice at the game, distributed branded posters to White Sox fans in attendance.

    While the free posters were great branding pieces in theory, they did provide a medium for Chicago White Sox fans to talk trash to their cross-town rivals (before being eliminated later that day)...

    AuthorBrian Gainor | CommentPost a Comment |
    in

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