The Bucks Celebrate Valentine's Day with a Little Humor

The Milwaukee Bucks recently celebrated Valentine's Day by creating a humorous jumbotron vignette that featured the team mascot, Bango, embarking on a full day of activities with his Valentine. The piece, set to the tune of Meatloaf's popular song "I'd Do Anything for Love", featured a pretty ironic twist that instantly won over all fans in attendance at the game vs. the Clippers.

The Milwaukee Bucks organization created the spot as part of a week-long effort to promote Bango as the most awesome mascot of the year in conjunction with the Cartoon Network's Hall of Game Awards. The Bucks are supporting the initiative by posting a skit, commercial, or dunk video every day of the week on the team's YouTube channel and leveraging Facebook and Twitter to drive awareness and fan voting.

Check out Bango's humorous Valentine's Day vignette below:

A special thanks to Michael Grahl of the Milwaukee Bucks organization for his insights and contributions to this column.

Yankees Fans Enjoy the Best Buy Match Game

Are you looking for new ways to entertain fans between innings?

Best Buy features a very entertaining video board segment in between innings at the new Yankee Stadium that challenges the memory skills of fans. Best Buy features a "Match Game" vignette that tasks one (1) select Yankee fan with memorizing which Yankee player was featured twice behind a series of tiles that resembles the Brady Bunch.

The feature would serve as a terrific way for teams to promote:

• Dating Services (feature different singles behind the blocks)
• New Team Apparel/Equipment/Hats
• Automobile Companies (looking to showcase a new model)
• Sponsors Looking to Drive Team Affiliation (as shown above with Best Buy)

Consider new ways that you can bring your events to life for fans outside the lines!

Have You Considered the Human Jumbotron?

Are you looking for unique ways to engage fans in-venue? Are you searching for ways to add entertainment value to the fan experience?

While the stadium arms race has dominated the North American marketplace, some Asian sports organizations (particularly in South Korea) have continued to place an emphasis on creating a human jumbotron effect. In fact, they have gotten pretty good at it over the years.

The human videoboard involves a large group of individuals who carry out choreographed chants and color movements (using layers of shirts), driving spirit and excitement amongst onlookers. It really is something that you just have to see for yourself: