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    « Segment Your Seating and Sell It! | Main | Take a Great Promotion and Run with It »
    Saturday
    Feb232008

    Creating Value out of Existing Inventory

    md.jpgWith ticket prices rising annually, team ticketing representatives are continuously looking for "new ways" to generate incremental reveune. In 2007, teams reverted to enhancing their courtside/field seating and began experimenting with All-You-Can-Eat sections. As these two measures have become mainstream in the industry, what will team representatives look to next to drive the needle? Read more here.

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