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    « Driving College Students to Professional Games... | Main | VIP March Madness On-Demand Still Available »
    Tuesday
    Mar042008

    Fans Love Chipotle. Enough Said.

    DateTuesday, March 4, 2008 at 06:21AM

    chipotle%20edited.JPGWhat drives fans crazy? Iconic brands.

    Josh Hafer of the Columbus Blue Jackets recently described how the team has developed a unique way to leverage its partnership with Chipotle, a casual dining brand that has a cult following among Gen Y consumers.

    Read more here.

    AuthorBrian Gainor | CommentPost a Comment | | Print ArticlePrint Article |
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