U.S. Soccer Tests the Skills of an NFL Kicker

Are you looking for new ways to promote the athleticsm of your organization's athletes? Are you looking to cross-promote with another sports organization in your local marketplace?

In July 2009, Philadelphia Eagles kicker David Akers made an appearance at the U.S. Men's National Soccer Team's practice as they prepared for a CONCACAF Gold Cup quarterfinals match at Lincoln Financial Field. Akers' appearance made for some quality footage for U.S. Soccer to feature in the viral space.

Members of the U.S. Soccer team battled it out with Akers in a variety of kicking contests, using both footballs and soccer balls. The video below demonstrates how skillful soccer players and NFL kickers actually are, and serves as a great benchmark for:

• Soccer organizations looking to align with other sports organizations in the local marketplace to promote their sport
• College athletic departments looking to showcase a collection of their student-athletes
• Professional organizations looking to showcase the skills of specialty players (kickers, punters, etc.)
• Brands looking to promote multiple athlete endorsers

Check it out below:

Comments

[Guilherme]

Hi Brian,

adidas did something very similar using David Beckham and Johnny Wilkinson, an English rugby player: http://www.youtube.com/watch?v=zEiw2_0I4K8.

Thanks for the posts and ideas.
Guilherme.