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    « Grow a Beard for a Good Cause During the NHL Playoffs... | Main | The Aussies Keep Producing Soccer Viral Hits... »
    Wednesday
    May062009

    Billboard of the Week - Nike, Lebron

    Are you looking to create a campaign to promote an athlete endorser's accomplishments? Are you looking to create a captivating billboard campaign?

    Nike recently revealed a tremendous billboard outside the Quicken Loans Arena that commemorates LeBron James' first MVP award. Over the years, Nike has generated a significant amount of buzz with its LeBron James billboard campaigns in the city of Cleveland. He is truly the King of the NBA.

    Check out the billboard campaign below:

    Source: Kyleroth's photos on Flicker

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