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    Entries in target field april 12 (1)

    Sunday
    Mar282010

    An Inside Look at Target Field

    With the 2010 Major League Baseball season right around the corner, the Minnesota Twins are set to unveil their new state-of-the-art facility, Target Field, on April 12th. The $412MM venue will soon be referred to as one of the finest venues in all of baseball, with a number of elements and amenities that will be sure to turn a few heads.

    Check out a full gallery of the stadium's signage, unique elements, suite levels, and more HERE.

    A few unique stadium elements include:

    • A full roof canopy soffit (to protect fans from weather)
    • Warming shelters
    • A retro sign in the outfield that lights up and moves when a player hits a HR
    • A life-sized Dave Winfield figurine in the Plaza
    • Team branded wrap inside the adjoining transportation station and light rail cars
    • A stylish Metropolitan club
    • A bronze glove photo display
    • Unique mosiac displays
    • A really cool quote wall
    • Budweiser Deck in LF
    • The 4th largest video board in all of Major League Baseball

    In the past few weeks, the Twins organization has featured a tremendous outdoor billboard campaign throughout the city to drive awareness and excitement. The billboard campaign is simple, yet creatively genius. Check out some of the outdoor messaging campaigns below: