Search
No RSS feeds have been linked to this section.
Subscribe to the Partnership Activation Newsletter
This form does not yet contain any fields.

     

     

    Entries in red bull snowboarding (1)

    Sunday
    Feb272011

    Red Bull Turns Its Soccer Arena Into a Snowboarder's Dream

    Team marketers looking for new ways to utilize their stadium venues to generate revenues and buzz during the offseason should consider benchmarking a recent tactic implemented by Red Bull. During the MLS offseason, Red Bull turned its venue, Red Bull Arena in Harrison, NJ, into an ultimate playground for several elite snowboarders.

    As part of a Red Bull Weather Warriors initiative, Red Bull allowed snowboarders Hans and Nils Mindnich to host a snowboarding session inside Red Bull Arena and caught all of the action on camera.

    Check it out below: