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    « UT Chattanooga Uses April Fools Prank to Drive Ticket Sales | Main | The Phillie Phanatic Treats Fans to a Lady Gaga Performance on Opening Day »
    Sunday
    Apr032011

    McDonald's Capitalizes on Cubs Fever with Clever Billboard

    DateSunday, April 3, 2011 at 10:01PM

    McDonald's is capitalizing on the buzz surrounding the 2011 Chicago Cubs baseball season with a terrific billboard display just outside Wrigley Field. The billboard uses McDonald's french fries to illustrate the laces of a baseball - an absolutely brilliant marketing campaign.

    Look for more creative marketing tactics to come throughout the season!

    Source: Kelly Hafermann's Flickr Photostream 

    AuthorBrian Gainor | CommentPost a Comment | | Print ArticlePrint Article |
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