IBM and Wimbledon Partner to Deliver Real-Time Predictions

For the past 21 years, Wimbledon and IBM have partnered to develop innovative technological solutions to deliver rich content to fans across the globe following the renowned tournament.

Wimbledon celebrated its 125th anniversary in 2011 by teaming up with IBM to present tennis in an entirely new way across multiple media platforms. IBM launched a new Poinstream platform that provides statistics in real-time and allows fans to know what needs to happen for their favorite player to win the match.

IBM uses data from the last five (5) years of Grand Slam play to provide three (3) keys and predicted results based on player stamina and tactics that are measured in real-time and formulated with past performance.

Check out a video that highlights the IBM-Wimbledon partnership and the parties' new Pointstream technology!

Use Humor To Engage Fans During the Offseason

Humor plays a large role in sporting events across the world, on and off the playing field. From the antics of players and coaches to humorous performances by fans on the jumbotron, humor is everywhere on gameday.

As sports properties look to produce new content to engage fans during the offseason, they should consider creating a viral piece that highlights humorous moments on and off the court throughout the season (or over the course of a tournament/event day). From television broadcasts to video board footage, this could actually be a relatively easy task for many teams to compile and produce.

Enclosed below a recent clip from an unofficial source that highlights all the hilarious moments from the 2011 Wimbledon tournament. The clip generated 80,000+ views in less than 2 weeks on YouTube, signaling the fact that fans enjoy consuming this type of content.

Check it out below: